Blendtech offers expertise in the Design, Engineering, Installation, Implementation, Commissioning, Training and Support of bulk product handling and loading equipment, additive & dye injection, ratio & wild stream blending, and a wide variety of custom process solutions.
— Tyler Gilmore, Blendtech
The priorities for this project included the capability to download PDF brochures & datasheets, a blog/news section, social media links, mobile-friendliness & a clean, attractive design. The purpose of the site is to provide information about their products & expertise in this niche industrial market, targeted mainly at potential customers outside of Canada & worldwide.
A corporate but professionally appealing aesthetic was the central theme here. There is a tremendous amount of information to convey, so it was essential to pay special attention to organizing it in a way that is easy to navigate.
Function
Blendtech now has an easy, mobile-friendly means to upload data sheets & new product information. They also have have a platform to write company news updates. Squarespace allows them to do all this without needing to hire an in-house web team. The polished nature of this new website positions them as industry leaders. Additionally, SEO best practices ensure that they rank among the top results in Google web searches in front if their target audience.
